Magical Customer Experiences Are Not Magic At All. As companies grow beyond the organic experiences they first delivered they get caught between what was and what’s to come. They have layers of employees, processes and customers. Suddenly, they’ve lost touch with what’s really happening. 360 Connext works with enlightened leaders who understand their current brand experience isn’t what they want for their customers and help them evaluate what the true experience is and take the necessary actions to improve it.