Andrea Hoover – Senior Marketing Manager at Hallmark
Andrea Hoover currently serves as Senior Marketing Manager at Hallmark, where she creates marketing strategies and initiatives for Hallmark+. With over 15 years of expertise in digital, social, and integrated marketing, Andrea is passionate about driving innovative, people-centered strategies.
In her previous roles at Essense of Australia, Rally House, and Go Local Interactive, Andrea led digital marketing, content creation, and partnership strategies. She is also finishing her MBA and a Technology Innovation Management Certification at UMKC’s Henry W. Bloch School of Management, furthering her commitment to innovation in marketing.