Nikki Meek, Senior Director Brand Experiences at Hallmark
Nikki Meek is a dynamic leader in shaping impactful experiences that amplify the Hallmark brand for consumers, employees, and partners alike. As Senior Director of Brand Experiences, Nikki spearheads a diverse portfolio of brand activations—ranging from immersive consumer events to high-impact initiatives that engage internal teams and strategic partners. Her work is deeply rooted in aligning each experience with Hallmark’s core business goals, fostering authentic connections that enhance brand visibility and drive measurable business outcomes.
In addition to her role at Hallmark, Nikki is a Cabinet Member of United Way’s donor network, Women United, where she exemplifies the power and influence women can have in shaping stronger communities. With dual degrees in Business and Marketing (B.S.) and Advertising (B.J.) from the University of Nebraska, Nikki seamlessly blends strategic insight with creative vision to play a pivotal role in supporting Hallmark’s continued growth and leadership in the marketplace.