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AI-AI-Oh! How AI is Transforming Integrated Marketing Communications (Hybrid Event)

About the Program

Some hear the phrase “Artificial Intelligence” and respond with fear and trepidation and others respond with excitement and enthusiasm. Join us for an immersive journey into the dynamic world of AI-powered Integrated Marketing Communications, where we’ll demystify AI and explore how cutting-edge artificial intelligence is revolutionizing strategies, personalizing experiences, and reshaping the future of marketing. You’ll leave equipped with practical strategies to seamlessly infuse AI into your marketing toolkit in order to elevate your strategic marketing campaigns.

This will be a hybrid offering event. We are meeting at Johnson County Community College, and lunch will be provided for those in person. Or feel free to join us online if you can’t make it physically.

Event Details

Date: March 26, 2024
Time: 11:30am to 1:00pm

Johnson County Community College
WHCA Room #145
12345 College Blvd
Overland Park, KS 66210


A Zoom link will be provided for those who can not attend in person.

About the Speakers

Kelly Crane
University of Kansas School of Business
Lecturer and Area Industry Mentor

Kelly Crane is an integrated marketing communications (IMC) professional who has held Director and VP-level positions in entertainment, healthcare, telecommunications, education and advertising. Twenty years into her career she left the industry for higher education. She was the director of the KU School of Journalism’s IMC graduate program and in 2016 moved to the KU School of Business as a lecturer and Area Industry Mentor. She teaches digital marketing, social media, and sports and entertainment marketing at KU. In her spare time, she loves hitting the Indian Creek Trails with her dog, Bayleigh, and playing with her band, Chasing Grace.

About the Brand

KU School of Business

The University of Kansas School of Business is a prestigious institution offering a range of undergraduate and graduate degree programs. It is committed to creating a diverse learning environment where students can gain knowledge in business topics such as accounting, economics, finance, management and Marketing.

Event Registration

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