Pink Goldfish with Stan Phelps
About the Program
Creating experiences that drive differentiation and loyalty.
Companies need to stand out in a crowded marketplace, but true differentiation is increasingly rare. Based on over 250 case studies, this session provides an unconventional seven-part framework for achieving competitive separation by embracing uniqueness.
You’ll get the tools to uncover weakness and weirdness in your corporate DNA. The skills to understand how to design to amplify your uniqueness, and empathy to gain a deeper appreciation for the need to create competitive separation.
Event Details
Date: August 25, 2020
Time: Noon to 1:00pm
ZOOM
Virtual Seminar
This event is open to members and non members of AMA. For those purchasing tickets with the membership discount, membership will be checked at the door.
Limited Student Scholarships are available. Click here if you’re interested.
About the Speaker
Stan Phelps, Best Selling Author
Stan Phelps is a distinguished speaker, author, and workshop facilitator renowned for his expertise in customer experience and employee engagement. He has authored the popular “Goldfish” series of books, providing innovative strategies on how businesses can stand out through proactive customer service and marketing. A Certified Speaking Professional and Virtual Master Presenter, Stan has delivered over 750 presentations in 23 countries, captivating audiences with his practical advice and inspirational stories. He is also a TEDx Speaker and a Forbes Contributor, recognized for his insights into how organizations can enhance loyalty and advocacy. He is an AMA Past President of the Triangle Chapter (Gold Chapter of the Year 2015-16). Stan’s dynamic workshops and presentations help companies globally to transform their approach to business and customer relations.